As we shift from a focus on delivering outputs (buildings and artefacts) towards achieving meaningful change and long-term sustainable outcomes, we’re curious about the new business models that will emerge in practice. In developing the Integrative Briefing for Better Design book, we’ve found it useful to reflect back to look forward and share Evelyn Lee‘s reflections from The Practice Innovation Lab, an American Institute of Architects 2017 forum which explored new business models.

In the fall of 2017, 60 individuals from the design and architecture professions came together with the intent to identify ways to innovate the dated business models on which most design practices are founded. Hosted by the Young Architects Forum of the American Institute of Architects (AIA), the Practice Innovation Lab was a series of discussions focused on enhancing both the value of our services and the sustainability of the design profession over the long term.

Continue reading →